• 1 Creating an ad

    •   Learning objectives

      After completing this section I can...

      • ...analyze ads based on register, tone, and stylistic devices.
      • ...incorporate register, tone, and stylistic devices into an ad.
      • ...assess the persuasiveness of ads.
      • ...work with tools of my choosing to create an ad.
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    • Getting started: WoW

      a) Analyze the ad for your upcoming speech competition based on register, tone, and stylistic devices.
      • Think about regiser: Who is the target audience? Is the text formal or informal?
      • Think about tone: What emotions does the text and the picture evoke?
      • Think about stylistic devices: Are there any repetitions, metaphors, similes etc.?
      • Analyze on your own before clicking on the hotspots to reveal additional information!
      b) Discuss your ideas with your neighbor.
      c) Check your ideas by clicking on the hotspots to reveal additional information.
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    • Tasks

      Choose your level:


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    • Upload

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    • Reflection